MIAMI BEACH, Fla., Jan. 2, 2006 | After the luncheon, Paterno spoke at Penn State’s Orange Bowl pep rally. Just before stepping to the podium, the coach was fitted with a microphone by Guido D'Elia, the Director of Communications and Branding for Football. Jeff Nelson, the Associate Athletic Director for Communications, shooed away photographers who crept in to capture Paterno's entrance.